Three important Strategic Plans with implications for all in the grape and wine industry are being launched in coming weeks. In fact, the plan for the peak industry body for growers and winemakers Australian Grape and Wine (AGW) was released last week at Parliament House in Canberra. David Littleproud, the Minister for Agriculture and his Shadow Minister Joel Fitzgibbon met with Tony Battaglene, CEO of AGW to celebrate the release of the new Vision 2050 document. Members may read the plan and see the video launch with Tony and the two federal parliamentarians.
No, it’s not Christmas yet but it is time to celebrate.
Last week, a dozen senior academics from the University of Adelaide travelled to the Riverland for a re-union with 10 Riverland winegrowers. The purpose of the visit was to celebrate and report the outcomes from the original ‘Hack-Fest’ initiated two years ago by Riverland Wine members.
As the three-year Hands-off Hectares project approaches the end of its first year, development of the VitiVisor Dashboard is well underway.
VitiVisor is a digital platform which will collect information from the vineyard via cameras and sensors which will be analysed to assess vineyard performance, offering co-ordinated advice on management practices such as irrigation, pruning, fertiliser, fungicide and pesticide applications.
For regular viewers of Landline, you would have seen launch details of one of Wine Australia’s most exciting releases of recent times, the ‘Climate Atlas’. The University of Tasmania (UTAS) has produced a video guide that is be available on the Wine Australia website.
Is ‘Premiumisation’ the best marketing strategy for the Riverland and other inland wine producing regions of Australia?
The COVID-19 pandemic has seen global wine consumption trend towards ‘popular wine’. Expensive ‘on premise’ wine sales have suffered as people enjoyed reasonably priced wines while isolated at home. Has ‘premiumisation’ resulted in the global wine consumer choosing an Australian popular wine over those from Argentina, Chile, and South America?
The Arable Mark 2 is an IoT-enabled all-in-one weather station and crop monitoring solution – the first of its kind to synthesise both climate and plant data to produce actionable insights for irrigation, crop protection, and harvest planning – enabling grape growers, winemakers, and advisors to make informed decisions around labour, inputs, or harvest further in advance and with more certainty, turning data into value and delivering proven ROI.
The AWRI and Australian Grape and Wine have developed guidelines to help protect workers undertaking pruning and other vineyard activities from the risk of exposure to COVID-19.