The Wine Australia Export Report December 2015 shows that the value of Australian wine exports jumped 14 per cent to $2.1 billion in 2015, reaching its highest value since October 2007.
Wine Australia CEO Andreas Clark said “Pleasingly, our latest Export Report shows that the value of Australian wine exports grew in each of the top 15 export markets in the year ended 31 December 2015”.
“This export growth should be warmly welcomed by the Australian grape growing and winemaking community as it is largely a result of their hard work. “Our global team is committed to working with wine businesses to capture export opportunities and we encourage businesses to contact us to discuss how we can assist them,” he added.
The strongest growth was in China, which grew 66 per cent to $370 million. The value of exports increased at each price point and the largest increase was in wines with a free on board (FOB) value over $10 per litre. Sales of these wines grew by 35 per cent to a record $480 million. They now make up 23 per cent of the value of Australia’s wine exports.
There were 1,517 active exporters in 2015 (up from 1,395 in 2014) and Australian wine was exported to 122 destinations. The top five markets by value are: USA, 4 per cent increase to $443 million; UK (Australia’s number one market by volume), 0.2 per cent increase to $376 million; China, 66 per cent increase to $370 million; Canada, 7 per cent increase to $193 million; Hong Kong, 22 per cent increase to $132 million.
Read next week’s column as we begin to explore just why so many of the best wine growers and producers are not yet feeling the joy.